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The Thelonious Monk  Propaganda Campaign, Evanston Township High School, 1984
What Actually Happened?

 

 

 

 

 

 

max kelly, melissa roberts

Artist Allison Chambers already had a great logo concept in mind when she asked me to see what I could do with it in terms of a branding scheme that would apply to the many facets of her new product, a line of golf balls which feature her sexy pen-and-ink style portraits of pretty girls. For the logo, she envisioned a woman's lip print on a golf ball (simple and brilliant!). My part was to make this actually happen in terms of melding the actual lipstick print to a nice ball, and then to find the right type and alter just it slightly to make it sexy and hip.

After the basic logo was established, I created the packaging which you see below, as well as the central component of her sales campaign, the NaughtyBalls.com website. It's a great product! We even made little sexy bios (a la Playmate of the month) which come with every tube of balls!

 

 

 

The packaging lets the product speak for itself. Go to the order section of NaughtyBalls.com and you'll see how we created a graphic "shopping tube" that allows the buyer to combine any balls they like into, in effect, an actual tube!

 

Continue Tour of  Featured Work
McKays Public House

 

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Packaging Portfolio
Logo Portfolio

 

 

 


 

 
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© 2006 Max Kelly  •  All Rights Reserved